In order to really deliver effective results, we need to know where we’re starting and where we’re headed. The Analysis and Audit stage lets our team dig into the coding and optimization you already have, figure out what you need (or need to make better) and determine the best course of action to deliver the quickest results possible.
If you want to be ranked first in the city for “underwater basket weaver,” we probably don’t need to check out your competition before starting your campaign. For anything else, our team does a full analysis of your primary competitors, the competitiveness of your keywords, and which terms are likely to deliver the best results. Now we’re ready to get to work.
When starting a new campaign, you always need to start with working on the coding with in the actual page. We work on your site to make sure that all of your Headers, Meta Description, Robots.txt, Image Tags and all the other “Geek Speak” that you need is configured the way Google likes it.
After the On-Page process is completed, we turn our attention to executing an effective link-building strategy for your site. This process includes not only creating new relevant links to your site, but also updating and correcting any errors with your business directories or citations.
When it comes to SEO, it’s always important to remember that it’s a long-term investment for a major payoff. We’ll continuously update new links, new content, build new landing pages and ensure that your site continues to rocket up the rankings month over month.